Former Google Employee Details What’s Important to SEO

An interview with an individual who used to work with Google illuminates something that many people have been suspecting for quite some time:  that quality is king in the SEO landscape.  In the interview, the former search quality team member explains that link building is still important, but that those links being utilized must be relevant to a site’s area of expertise in order to help your site.  He also says the pages on your site should be filled with high-quality writing that doesn’t overuse keywords to drive traffic.

Click here to learn more about the interview.

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